Business Unit Corporate Healthcare
Communications for pharmaceutical products forms the basis of our specialisation. Today, our greatest efforts are aimed at setting up a network for the Client: with the scientific community, with the media, with opinion leaders, with patients, and with authorities.
This system consists of advocacy, scientific networking, Corporate Social Responsibility, and communications projects; crisis communications and public affairs activities have also become fundamental components, and MS&L Italia has extensive and consolidated experience in these fields.
One characteristic of recent years is the continual extension of interventions towards sustainability issues and environmental impact on one hand and towards personal health care on the other, including: access to health services, wellness, diet and nutrition, and baby care. |
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